"Sustainable living is not just a choice; it's a movement"

The NoLabel project, a 24-month initiative involving six CSOs from The Netherlands, Poland, Romania, Slovakia, North Macedonia, and Germany, which aims to foster sustainable lifestyles and conscious consumerism among European youth. Aligned with the EU's Green Deal and Youth Strategy (2019-2027), it empowers 18-30-year-olds, particularly those from vulnerable backgrounds, to adopt sustainable practices, including informed voting and purchasing. The project focuses on system transformation, enhanced youth engagement, and transnational cooperation, addressing gaps such as inadequate cross-national CSO collaboration and youth worker support, which the pandemic highlighted as essential for sustainable living and consumption.